Webinar Description
How to Have a Point of Difference in a Residential Community
This practical and strategic webinar explores how your residential community can stand out - and stand for something. Drawing on the mantra “If you can’t be better, you must be different - and if you can’t be better or different, you’ll only ever be cheaper”, this session will help you understand your current state of play, identify where your program fits in the broader landscape, and consider what makes it distinctive.
You’ll learn how to gather and use feedback to inform strategic decision-making and how to develop initiatives that are both impactful and sustainable. We’ll explore key domains where difference matters - including academic and wellbeing programs, physical facilities, service culture, food offerings, and activity programs.
Attendees will leave with a framework to assess their current program, facilitate a think tank with relevant stakeholders, and craft a meaningful game plan to enhance their community’s point of difference.